- Posted by:
- Rebecca
- Posted on:
- 15 November 2011 13.53
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We’ve just launched some exciting new work for Lloyds TSB!
Using characters from ‘For The Journey’, We have designed and developed a suite of interactive games called ‘Get Billy to London 2012’, aimed at creating a fun and engaging way of encouraging children at a young age to learn the importance of saving.
- Posted by:
- Rebecca
- Posted on:
- 12 September 2011 15.54
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See what our Managing Partner, Adam Graham had to say about recent ad campaigns in NMA’s Adwatch, including:
- Posted by:
- Chris
- Posted on:
- 14 October 2010 11.23
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A nice write up of our work with the E13 Learning Community. We helped some super bright kids from Plaistow and Upton Park to design a new logo for their schools group.
We also invited them to the agency for the day and pitched them up against one of our creative teams to design and name the worlds best theme park ride.
Needless to say, they destroyed us in the challenge.


- Posted by:
- Rebecca
- Posted on:
- 28 July 2010 17.32
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We’ve just launched a campaign in partnership with RKCR for one of our clients, LG electronics. The ‘Socially Smarter’ campaign targets consumers aged 16-24 in order to promote LG’s new range of Smartphones.
RKCR created a series of 14 melodramatic idents that you may have seen surrounding Channel 4 programmes such as One Tree Hill, Scrubs, and The Inbetweeners. We then created a dedicated Youtube channel to showcase the idents as well as behind-the-scenes footage and outtakes.
The idents lead the audience to the site www.sociallysmarter.com which hosts information on LG ‘Socially Smarter’ phones, the top 10 android apps, events at the LG arena, as well as links to LG social media platforms on Twitter, Facebook, and the LG Blog.
- Posted by:
- Chris
- Posted on:
- 22 July 2010 10.37
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Continuing on the iPad UI tip, I came across this nice summary of Apples Human Interface Guidelines today on www.uxmag.com, well worth a read when thinking about developing applications for tablets.
Apple’s Human Interface Guidelines for the iPad outline how to create user interfaces optimized for the iPad device. According to Apple, the best iPad applications: downplay application UI so that the focus is on content; present content in beautiful, often realistic ways; and take full advantage of device capabilities to enable enhanced interaction.
The overview of iPad user experience guidelines listed below is © 2010 Apple Inc. More details on these guidelines and further information on developing for the iPad can be found in Apple’s Human Interface Guidelines for the iPad.